The #1 CRM for Life Insurance Sales
Built for agents. Powered by AI. Close more, faster.
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Everything you need to sell more policies
A modern command center for high-performing agents — combining a full CRM with intelligent calling and texting that works for you around the clock.
Flagship Feature
AI Dialer – Your 24/7 Appointment Setter
A fully autonomous calling agent that dials your leads, is trained on proven insurance scripts, rebuttals, and overcoming objections, and books real appointments directly on your calendar — all while you focus on closing.
- • Calls through your existing Cove numbers.
- • Uses your lead types to stay on-message for mortgage protection, final expense, and more.
- • Books appointments into your real Google Calendar in the correct time zone.
- • Runs quietly in the background while you work, travel, or take the day off.
Automated Calling Engine
Turn entire folders of leads into booked appointments without manually dialing a single number.
Flagship Feature
AI SMS Assistant – Always-On Follow-Up
Your built-in texting assistant that nurtures leads, chases no-shows, and reschedules missed appointments — all using tested, compliant scripts tailored for life insurance.
- • 2-way conversations in your existing SMS inbox.
- • Plays the long game with proven drips for every lead type.
- • Automatically follows up with no-shows and missed appointments.
- • Keeps everything documented inside Cove conversations.
Intelligent Follow-Up
Make sure every lead is contacted, followed up with, and rescheduled — without adding more to your daily to-do list.
Power Dialer
Call leads from any number with automatic logging and simple one-click controls.
2-Way SMS Inbox
Text back and forth with leads in real time. Every conversation is tracked in one place.
Google Calendar Sync
Appointments sync instantly with your real calendar, two-way, so your schedule is always accurate.
Lead Import + Smart Folders
Upload from CSV or Google Sheets and automatically organize leads by type and source.
Built-In Affiliate Program
Earn recurring commissions by sharing your referral link, built directly into the CRM.
Prebuilt Drip Campaigns
Turn on proven text drips for every lead type plus client retention and referral collection.
No-Show & Missed Appointment Rescheduling
Automatically text no-shows and missed appointments to reschedule without you lifting a finger.
Local Presence Dialing
Use local area codes so more leads pick up your calls.
Simple, transparent pricing
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Join hundreds of top agents using CRM Cove to dominate telesales.